Your First Growth HireÂ
Congratulations — your business is showing signals of product/market fit. Customers love your service, usage accelerates, and revenue is growing! You start to ask yourself how you… Read More »Your First Growth HireÂ
Congratulations — your business is showing signals of product/market fit. Customers love your service, usage accelerates, and revenue is growing! You start to ask yourself how you… Read More »Your First Growth HireÂ
I am excited to finally join the world of blogging! My goal is to give back and share universal truths. Background My journey to this… Read More »A Brief Writing History: Journal to Blog
Growing up, I always looked up to my grandfather — Irving Miller — as a family leader and savvy real-estate entrepreneur. Irving had moved to South Florida at the… Read More »Irvingisms — Generational Wisdom
I led a 9-month process to update Rev.com’s website. Every time I sought advice from someone who had been a part of a website redesign,… Read More »Full Website Redesign: the Good, the Bad and the Ugly
Scientific Advertising by Claude Hopkins introduces a timeless, data-driven approach to advertising. His principles have helped refine my thinking, and I consider him a trusted… Read More »Book Review: Scientific Advertising AKA OG Growth Bible
Don’t start a Growth Team, yet. As a Growth practitioner, I’ve been asked great questions about my experience building and running a successful Growth Team:… Read More »5 Key Questions Before Starting a Growth Team
Managing a World-Class Team I love good documentation. Forces clear thinking Distills ideas Easy to digest Creates reference for future discussions Especially when done by hand… Read More »Barron: Manager Summary
Simple and effective methods to increase sales for your online business I lead conversion work at Rev on our websites, apps, and emails. Conversion improvements… Read More »3 Things that ALWAYS Improve Conversion
I published The 3x Conversion Playbook to help you level-up your conversion work and get more customers. In it, I reference learning tools to better understand your customer behavior… Read More »Growth Tools 101 (with 6 conversion examples and real numbers)
The 3x Conversion Playbook Step-by-step instructions to increase customers and fuel your business. I run the Growth Product Team at Rev.com: 1 Designer, 7 Engineers,… Read More »The 3x Conversion Playbook